Right

So.

Could someone who isn't incoherent with rage possibly explain to Sony why this isn't exactly a very sensible marketing strategy? Ans why the image might be considered just a teensy, tiny bit racist?

To be fair, they did pull the ad, and issues an "apology";

 We… recognize that people have a wide variety of perceptions about such imagery and we wish to apologise to those who perceived the advert differently to that intended. In future, we will apply greater sensitivity in our selection of campaign imagery, and will take due account of the increasingly global reach of such local adverts, and their potential impact in other countries.

 
What, I can't help but wonder, was the intended message that Sony had expected people to get from an ad showing an aggresive white model violently grabbing the face of a black model, with lots of overtones of dominance in the poses?

Anyone?

And while I'm at it, does anyone have the contact details for anyone in Sony's marketing department, or their customer relations department?